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Data to Help Make Better Pricing Decisions

As the world opens up again for travel, MarginFuel is offering free demand and pricing insights to help the car rental industry stay ahead of the curve and make better informed pricing decisions.

Updated daily, these charts give you a high-level indicator of pricing and demand changes. Select your chosen country and travel months to go deeper.

If you like what you see, get in touch with the MarginFuel team to learn more about how our insights can be tailored to help your business.

Pricing Insights - Development

 

Global Pricing Trends

Keep a birds-eye view on the global hot spots for rate increases and decreases. Just toggle the forward-looking booking periods, and hover on a spot to see the average daily rate and WoW percentage change. 

MarginFuel Chart Demo

 

    
    
    
Key:
  • Average daily price increase of more than +5% over the prior 7 days
  • Average daily price change between +5% and -5% over the prior 7 days
  • Average daily price decrease of more than -5% over the prior 7 days

Please see footnotes for more details

 

Specific Pricing Trends - Future Travel Periods

Our comprehensive market pricing dataset is collected directly from rental car operators and aggregator sources for over 500 locations worldwide. See how your pricing compares with the market by using the toggles and filters for your chosen locations, forward-travel periods, and vehicle category. The bar charts show the average rates for the locations, months and categories selected. The line graph shows the lowest rate for the selected parameters.

MarginFuel Bar Chart Demo




  
  

* Market Price Range from Highest to Lowest is the range of average daily price for selected operators based on location, month and category selected. If multiple categories, locations or months are selected then the average across the selected parameters will be shown.

Please see footnotes for more details.

Demand Insights - Development

 

Specific Demand Trends - Future Travel Periods

Understanding demand trends is the holy grail for car rental operators to make pricing and fleet decisions. MarginFuel has partnered with Skyscanner to use flight demand data as a forecasting variable in our Optimise technology and some of this data is surfaced below.

MarginFuel Bar Chart Demo




  
                 
  

*Domestic Demand is calculated independently from International Demand Origin. For example, if France has 100 bookings out of a total of 500 bookings for Europe (which includes France), then 100 bookings is associated to Domestic Demand, and 400 bookings (500-100) is associated to the International Demand Origin region of Europe. 

Please see footnotes for more details.

Need Bespoke Data?

If you like what you see, MarginFuel provides intelligent price optimisation software that empowers rental vehicle operators to build profitable pricing strategies, on average delivering 6-10% revenue gains year on year.

Want to see more? Get in touch

Need Bespoke Data?

If you like what you see, MarginFuel provides intelligent price optimisation software that empowers rental vehicle operators to build profitable pricing strategies, on average delivering 6-10% revenue gains year on year.

Note: Unique vehicles, luxury vehicles and one-off vehicles are not represented in the 6 car categories. 

Pricing data is generated from publicly displayed websites including multiple aggregators, OTAs and direct company websites.

Locations are airport locations.